data analysis

Big Data Analysis Could Spell Scary Future

Will spending time on Facebook impact young peoples’ cost of health insurance, ability to get loans and future employability?

Consider the types of information people might routinely share on Facebook: being home with an illness; trips to the emergency room; getting a speeding ticket.

And note, these aren’t the sort of thing kids have been warned about sharing. These are seemingly harmless topics.

But there is a growing industry specializing in analysis of a person’s on line fingerprint, and such an analytical goldmine could be a huge hit with life insurance companies, banks and human resource departments – all interested in better predictions of human behavior.

This future isn’t here, yet. But check out this narrative for a glimpse into it.